- Home
- Case Studies
- Vapecrush Toronto
VapeCrush: an online store built for a big catalogue
VapeCrush is a Toronto online retailer carrying dozens of brands. A large catalogue is only worth having if a first-time shopper can find one product in two taps, so we built a campaign-led homepage, product and category templates that scale, and a rewards programme, all mobile first.
- Business VapeCrush
- Industry Online retail
- Area Toronto and the GTA
- Services used Website, On-page SEO
- Owned by Client
What we changed
- Built a campaign-led homepage where the seasonal creative can be swapped without a rebuild
- Built product and category templates that hold a high-SKU catalogue without slowing down
- Added a rewards programme page with points, member pricing and referrals
- Put the brands carried in front of shoppers, since most of them search by brand
- Structured headings, URLs and metadata so the catalogue is readable to search engines
Want to know if you can rank?
Tell me your business and the area you serve. I'll look at who holds the Map Pack, what it would take to beat them, and give you a straight answer. Free, and if it's not worth doing I'll say so.
Service used: Website development